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The Apprentice fires another candidate in cartoon challenge

It was 'The End' for one aspiring entrepreneur.

karren brady the apprentice 19 january 2023
BBC

The Apprentice spoilers follow.

Credits have rolled on another candidate's stint on The Apprentice at the end of a filmmaking challenge.

Tonight's (January 19) episode saw "cannon expert" Gregory Ebbs leave the process after Lord Sugar and his trusted aides Karren Brady and Tim Campbell challenged the contestants to create two animated short movies.

apprentice, gregory departs the process and the boardroom in a taxi
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Related: Apprentice winner explains how she "relates" to 2023's first fired candidate

Aimed at two-to-four-year-olds, the final cartoons were pitched to industry professionals following a focus group for kids and parents.

Shaking the gendered groups up, Dani Donovan, Shazia Hussain, and Marnie Swindells were asked to join the men's group, while Gregory, Simba Rwambiwa, Reece Donnell, and Joe Phillips went to work with the women.

With Avi Sharma as project manager, the first team came up with a cartoon about Yogita, a giggly giraffe overcoming her insecurities and befriending an elephant.

Related: The Apprentice star Claude Littner reveals he almost ditched Lord Sugar for rival show

The other group, led by Reece, created a cartoon with two characters named Femi and Faye playing together.

While the sentiment behind the cartoon was positive, the children and experts couldn't help but notice that the girls were missing hands and feet. When that was brought up in the final phase, Reece's group came up with excuses instead of admitting their mistake.

apprentice, team apex are recalled to the boardroom with pm reece taking denisha and gregory with him
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Related: The Apprentice's Lord Sugar confirms future of the show beyond 2023

Slammed as "not fun and not engaging", the unfinished cartoon ultimately cost the team the victory — and one of their candidates.

Lord Sugar had to pick a contestant who would pack their bags, deciding it was Gregory's turn to go home. According to some in the team, the fired candidate didn't adequately contribute to the task, admitting it wasn't "for him".

The Apprentice airs on BBC One, with spin-off series You're Fired airing immediately afterwards on BBC Two.

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